{"id":3554,"date":"2021-10-10T01:14:55","date_gmt":"2021-10-10T01:14:55","guid":{"rendered":"http:\/\/www.creightive.com\/Sara-Rooney\/?post_type=portfolio&p=3554"},"modified":"2025-12-05T16:41:30","modified_gmt":"2025-12-05T16:41:30","slug":"my-first-product","status":"publish","type":"portfolio","link":"http:\/\/www.creightive.com\/Sara-Rooney\/portfolio\/my-first-product\/","title":{"rendered":"You only THINK you know the Koozie\u00ae Brand \u2013 Booklet"},"content":{"rendered":"\n

Part of the “You only THINK you know the Koozie\u00ae Brand” marketing campaign, this booklet was designed to let people know that the Koozie\u00ae brand is so much more than just keeping drinks chill! The campaign also included a Triple Vacuum Tumbler sample mailing, and a can cooler comparison chart, and it was implemented to reinforce Koozie\u00ae’s place as a leader in beverage insulation while also teaching about the brand’s history, and all the brand offers. <\/p>\n\n\n\n

8″ x 8″
8 pages + cover
saddle-stitched
4-color process
+ spot varnish logo on front cover
\u00a92019<\/p>\n\n\n\n

Design, layout, typography, some photography, photo compositing, photo direction.<\/p>\n","protected":false},"excerpt":{"rendered":"

Part of the “You only THINK you know the Koozie\u00ae Brand” marketing campaign, this booklet was designed to let people know that the Koozie\u00ae brand is so much more than just keeping drinks chill! The campaign also included a Triple Vacuum Tumbler sample mailing, and a can cooler comparison chart, and it was implemented to…<\/p>\n","protected":false},"author":1,"featured_media":3563,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"portfolio_category":[46,38],"portfolio_tag":[],"_links":{"self":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio\/3554"}],"collection":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/comments?post=3554"}],"version-history":[{"count":12,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio\/3554\/revisions"}],"predecessor-version":[{"id":4298,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio\/3554\/revisions\/4298"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/media\/3563"}],"wp:attachment":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/media?parent=3554"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio_category?post=3554"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio_tag?post=3554"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}