I was responsible for design and production of print-ready files for all graphics in this 40 x 60 foot, 2,400 square foot Koozie Group\u00ae Trade Show Booth
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Booth featured:<\/strong> I proposed creation of a graffiti-style rendition of the company tagline to add onto the outer wall of the “shipping container”, which served as a selfie spot and added an interactive element to the booth. Designed a flyer promoting a social media selfie contest for photos by this wall. I provided photo direction, image compositing and image editing for large-scale images used in home, gym, office and kitchen-themed graphics<\/p>\n\n\n\n <\/p>\n","protected":false},"excerpt":{"rendered":" I was responsible for design and production of print-ready files for all graphics in this 40 x 60 foot, 2,400 square foot Koozie Group\u00ae Trade Show Booth Booth featured:Central writing instruments-focused tower (4.25′ w x 16′ h), full-bleed graphics + hanging pen sample boards attached on all four sides9′ w x 16′ d x 8’h…<\/p>\n","protected":false},"author":2,"featured_media":4046,"comment_status":"open","ping_status":"closed","template":"","meta":[],"portfolio_category":[41,43,38],"portfolio_tag":[],"_links":{"self":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio\/4026"}],"collection":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/comments?post=4026"}],"version-history":[{"count":19,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio\/4026\/revisions"}],"predecessor-version":[{"id":4275,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio\/4026\/revisions\/4275"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/media\/4046"}],"wp:attachment":[{"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/media?parent=4026"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio_category?post=4026"},{"taxonomy":"portfolio_tag","embeddable":true,"href":"http:\/\/www.creightive.com\/Sara-Rooney\/wp-json\/wp\/v2\/portfolio_tag?post=4026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Central writing instruments-focused tower (4.25′ w x 16′ h), full-bleed graphics + hanging pen sample boards attached on all four sides
9′ w x 16′ d x 8’h storage room \u2013 outer wall graphics were made to look like a shipping container, complete with a “juice bar” on one side, which featured a charge-up station
Display area walls (8-1\/2′ h x 18′ w on four corner sections of booth) featured company branding\/messages on booth outer-facing walls; home, gym, office, kitchen, and out-door themed graphics on interior-facing walls
Front corner Pillow-Case graphics for 14’h tower structures featuring company logo, tagline, product categories<\/p>\n\n\n\n
Results:
70 new followers
Impressions – up 183%
Engagements – up 205%
Post link clicks – up 622%
Enagement (per impression) – up 8%<\/p>\n\n\n\n